What's in your portfolio?
It's not an easy question to answer. Everyone likes to think that
their stocks are the lions feasting on the gazelles. They can't even
begin to fathom that the speedy gazelles may be the ones turning the
tables and gnawing on the overly confident lions. It can be a costly
mistake because knowing the difference separates the market beaters
from the blindsided and vanquished.
Thankfully, there's an easy exercise that will help you determine if
you're holding the prey or the hunter. I call it the three-year test.
How relevant will the companies in which you invest be in three
years? If you can drum up an unbiased response, you'll be able to
sidestep losers today and load up on winners.
Take three steps back before going three years forward
The
hardest step in this exercise is actually approaching your own stocks
objectively. Investors are primarily optimists, so the art of
detachment and pondering the worst-case scenario are not entirely
natural instincts.
Do it, though. You want to make money -- perhaps a whole lot of money -- in this market, don't you?
Let me cut to the chase. You may very well own Warner Music Group (NYSE: WMG).
The record label has a great roster of artists like Green Day, Seal,
and Nickelback. The stock is trading for a little more than a third of
its IPO price four years ago. Labels are winning big legal judgments
against folks who make illegal downloads possible. Now, can you
honestly explain to me how the prerecorded music giant will be as
relevant in 2012 as it is in 2009?
Piracy isn't the industry's killer. The real body blow to the labels
is the leveling of the playing field. You no longer need to get "signed
by a major" to get noticed. Every new Apple (Nasdaq: AAPL) computer comes with GarageBand,
a free home recording program. Is the end result worthy of laying down
on a CD? No, but who needs a CD anyway? It's good enough to upload to
your free MySpace page as a global demo to draw new fans and sell
tickets to an upcoming show.
Bands used to need terrestrial radio, but now you have satellite
radio and music discovery sites. More singers have probably emerged as
contestants on American Idol than through major label signings. As music choices expand, Warner's market share will contract.
So, how confident should you be buying into a company with an
awesome past, a decent present, but a cloudy future? If I were you, I
would seek out the companies that will be more relevant in the future.
Dig for disruptors
Every company
believes that no one else can build a better mouse trap. Shareholders
know better. Disruptors always come along. Heck, even disruptors get
disrupted. Remember when AOL owned online connectivity, and Dish Network (Nasdaq: DISH)
was the fast-growing player of affordable satellite television?
Speedier AOL alternatives and a migration away from "me too" television
subscription services turned the hunters into the hunted.
If you want to beat the market, the first step is to stay ahead of
the market. Where are the disruptors today? They're everywhere, if you
know where to look. Here are four I'm eyeing:
-
Baidu is China's leading
search engine. No one has come even close to challenging the company's
market dominance in the world's most populous nation. Internet usage
continues to climb. The improving economy finds advertisers willing to
spend more to reach quality leads. You have to like Baidu's prospects
in that scenario.
-
IMAX (Nasdaq: IMAX)
is expanding its empire of proprietary mammoth-sized screens. It's the
perfect network effect, as exhibitors worldwide are ramping up their
orders for digital systems, just as more movie studios are releasing
enhanced IMAX versions of their movies. With the latest installments of
Transformers, Harry Potter, and Night at the Museum
in its summer pocket, IMAX is definitely popcorn-worthy. As home
theaters improve, moviegoers are seeking out the IMAX experience that
they can't re-create in their living rooms.
-
E*TRADE (Nasdaq: ETFC)
has been neglected in this market rally. Investors prefer its
profitable peers, but the discount broker has made inroads in repairing
its troubled balance sheet. The E*TRADE Baby is also one of the best
discount broker campaigns in years.
-
Home Inns & Hotels (Nasdaq: HMIN)
is a fast-growing chain of value-priced lodging in China. The stock has
nearly doubled over the past four months, but what will a nation of 1.3
billion people do as discretionary income grows? Travel is going to be
a major growth industry, and Home Inns is ramping up its capacity.
How did I come across these disruptors? Well, I'm one of the analysts on the Motley Fool Rule Breakers
newsletter team. Two of these stocks -- Baidu and IMAX -- are active
recommendations. Subscribers can also unearth superior growth stock
ideas on the lively discussion boards, where members pick apart
potential winners.
These are companies that I can see mattering a lot more in the
future. They specialize in niche industries that can take down -- or
revolutionize -- larger sectors. They pass my three-year test.
Sorry, Warner Music Group. You flunked with fading colors.
Join me and my fellow subscribers in sniffing out the next wave of market-thumping disruptors: I invite you to check out Motley Fool Rule Breakers free for the next 30 days. That's less than three years, but it's a great start!
This article was first published March 3, 2009. It has been updated.
Longtime Fool contributor Rick Munarriz is a fan of disruptive growth stocks and has been part of the Rule Breakers analyst team since its inception nearly five years ago. He does not own shares in any of the stocks in this story. Baidu and IMAX are Motley Fool Rule Breakers selections. Apple is a Motley Fool Stock Advisor pick. The Fool has a disclosure policy.
© 2009 UCLICK L.L.C.
If you wish to exhausted the
If you wish to exhausted the market, the aboriginal footfall is to break advanced of
the market. Area are the disruptors today? They're everywhere, if you
know area to look
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